AITech Article

Scaling Livestream Shopping During the Holidays: Tech, Talent, and Timing

With the holiday shopping season approaching, e-tailers are gearing up to take advantage of major shopping days like Black Friday, Cyber Monday, and similar events. Social media trends highlight that livestream shopping has become an effective tool for driving holiday purchases and engaging audiences. Through live video shopping, this trend brings excitement to buying products, […]

Your brand lives (or dies) in the contact center

Branding profoundly shapes customer experiences. While many global brands are easily identified by their logos, jingles, or color schemes, branding extends well beyond these visual elements. It should be woven into every interaction with customers — and no touchpoint is more essential than the contact center. As the frontline of customer engagement, contact centers significantly […]

Streaming Data for Business Success: The Power of Real-Time Analytics

As the business world embraces globalization and faster results, leaders from top executives to data analysts and marketing managers increasingly turn to real-time analytics. This powerful tool allows them to tap into the potential of streaming data, yielding valuable insights that drive business growth. For instance, a large manufacturing company leverages real-time analytics to predict […]

Revolutionizing E-Commerce with AI: Implementing Phygital Technology

The advent of AI-powered adaptive commerce is transforming B2B e-commerce for enterprises across various sectors. Beyond merely enhancing customer insights or product recommendations, AI is now driving a new approach that blends physical and digital realms—often referred to as “phygital.” By integrating AI into physical environments, B2B e-commerce firms are crafting seamless and engaging shopping […]

Integrating AI with Data Management for Enhanced Business Impact

Today, enterprises find themselves on the cusp of a transformative era, poised to unlock unprecedented business value by harnessing the full potential of AI. According to McKinsey, 44% of companies implementing AI report reduced operational costs, with many also experiencing revenue growth. However, successful AI adoption and modernization involve more than just deploying the latest […]

Why Blockchain is the Key to Safer Black Friday Transactions

The holiday season is just around the corner, bringing with it Black Friday, the year’s largest shopping event. While this period offers exciting opportunities for both retailers and shoppers, it also brings increased risks. Shoppers eagerly anticipate discounts, but hackers and fraudsters see the surge in online and in-store traffic as an opportunity to strike. […]

Building Resilient Cyber Defenses: Insurance Strategies for Small Businesses

Cybersecurity breaches are increasingly common among small and medium businesses (SMBs), making them ideal targets for cybercriminals. Due to limited budgets, lack of expertise, and the misconception of being “too small to be targeted,” many SMBs operate with minimal cybersecurity defenses. Unfortunately, this vulnerability is exactly what cyber attackers rely on, exploiting weak defenses through […]

Pioneering Healthcare with Digital Biomarkers and AI/ML Technologies

The healthcare sector is undergoing rapid transformation, driven by a deeper understanding of patient needs and the adoption of cutting-edge technologies. At the forefront of this evolution are digital biomarkers and AI/ML, which serve as critical enablers of next-generation healthcare solutions. This paper examines the historical development, impact, and future trajectory of these technologies to […]

Sustainable Innovation: The Role of Artificial Intelligence in the IT Industry

The rise of artificial intelligence (AI) has transformed many sectors across the business landscape, reshaping how organizations operate. However, the convenience of AI introduces environmental challenges, such as increased energy consumption and hardware waste. These unintended consequences call for thoughtful strategies from chief information officers (CIOs), who must balance technological advancements with sustainability goals. According […]

The Risk and Remedy: AI’s Role in Managing Uncertainty

Artificial intelligence (AI) is a relatively new field that has rapidly evolved into a major influence on the strategic direction of organizations. Its significance extends far beyond automation, enhancing complex decision-making processes. AI is both a risk and a tool for managing risk—a paradox that organizations must confront as they navigate the landscape of 2024 […]