Artificial Intelligence (AI) has evolved from a mere buzzword to the driving force behind a transformative wave of digital innovation. As we approach 2025, AI’s integration into business strategies is reshaping industries and paving the way for groundbreaking advancements. From machine learning to natural language processing (NLP), digital transformation is experiencing a seismic shift. Let’s […]
For a long time, the cookie reigned as the most popular method to track user behavior across online platforms. But this has changed. Today, many people set their browser preferences to disable and delete cookies by default. As cookies become a less effective tool, organizations are pivoting towards a different type of digital identification—device fingerprinting. […]
The holiday season is just around the corner, bringing with it Black Friday, the year’s largest shopping event. While this period offers exciting opportunities for both retailers and shoppers, it also brings increased risks. Shoppers eagerly anticipate discounts, but hackers and fraudsters see the surge in online and in-store traffic as an opportunity to strike. […]